Hi, I’m Rachel.

I create intuitive digital experiences that are accessible to all users.

My Approach

Analytical Thinking

My degree focused heavily on data architecture and analytics, which has been fundamental to my approach as a designer. Using data-driven research about user behavior allows me to gain a deeper understanding of the user need and deliver effective, innovative solutions.

Agile Methodology

Working in agile iterations is essential for me because it allows for continuous feedback and improvement throughout the design process. By working in agile iterations, I can quickly adapt to changing requirements as a project moves along, which empowers me to deliver a final product that exceeds expectations and truly resonates with the user.